Brands bringing it – Dissecting Phygital Retail Experiences
6:00 pm - 8:00 pm
Open an app, visit a pop-up store, browse a website, snap the latest share-worthy branded experience, binge on influencer videos, get something customized – the way we engage with brands, shop and share has totally changed in the last decade. So, how are brands upping their game?
Join creative minds from SoulCycle, Nike SNKRS, and InStyle Magazine to chat about how brands are responding to these constantly evolving phygital consumer behaviors, and what trends they see in the future.